Business Listing and Indexing
The Brand Report aggregates data from over 70 directories:
- Number of listings
- Accuracy of listings
- Missing sites
Local businesses need accurate listings on a lot of business directories to ensure people can find them online.
The Brand Report aggregates data from over 30 customer review sites to highlight:
- Number of reviews
- Recency of reviews
- Average score
Local businesses must continually collect fresh reviews and strive for a 4-5 star review rating to establish trust and credibility.
The Brand Report pits a company’s social presence against that of similar businesses in regards to:
- Number of posts
- Size of audience
Local businesses must keep their followers engaged to grow their audience and build brand loyalty.
The Brand Report leverages Google PageSpeed Insights to assess a prospect’s website for:
- Mobile responsiveness
- Load speed
Local businesses need a mobile-friendly site that delivers the information people seek in order to make buying decisions.
Turn conversions up to 10.
The Brand Report recommends keywords that will generate the most impressions and clicks for your company. The report also identifies how your company stack up against competitors.
- Keyword overlap
- Number of paid keywords
- Monthly paid clicks
- Monthly ad budget
Local businesses need to own the right keywords to ensure that their target audience knows about them.
Search Engine Optimization
The Brand Report identifies how your company organic keyword performance stacks up against competitors’.
- Keyword overlap
- Number of keywords
- Monthly clicks
- Monthly value of clicks
Local businesses need to own popular keywords to ensure potential customers find them before their competitors.